Targeting and Personalization
Email Marketing Fundamentals
Analytics and Reporting
Implementation and Operations
Marketo MCE exam training questions can help you test all the above exam topics. Share some Marketo Certified Expert MCE exam training questions and answers below.
1.Which two behaviors can be tracked with Munchkin code? (Choose two.)
A. Web page visits
B. Web page clicks
C. Social media activity
D. Web page bookmarks
E. Average time spent on site
2.The email marketing manager wants to reset the score for all leads who have been unengaged. Which value in the CHANGE SCORE Flow Step will reset the leads’ score?
D. = 0
3.By completing a form on the website, a lead is indicating interest in exploring the company products and solutions and is deemed sales ready.How can this be communicated to sales?
A. Use a Trigger Campaign to Send Alert
B. Use a Trigger Campaign to Send Email
C. Create a Lead Performance report for sales
D. Change the Lead Score for the lead
4.A marketer wants to identify duplicate leads using the person’s full name instead of email address.How can the marketer accomplish this task?
A. Adjust the duplicate System Smart List filter value to Full Name
B. Create a Smart List using the Full Name filter and the duplicate constraint
C. Edit duplicate identification settings in the Admin panel
D. Create a segment using Full Name
5.Which step is necessary to add a custom column to a lead report?
A. Select the Smart List(s)
B. Drag over Opportunity Columns
C. Select Export Rows
D. Activate Custom Columns in Admin